Money Mailer’s CEO started as a Chicago Franchisee and now leads the organization toward innovation and growth
Getting to know a company’s CEO and leadership team will tell you a lot about that company. In the case of Money Mailer CEO and President, John Patinella, who has a long history in the direct mail marketing industry and started his career as a Chicago franchisee, here’s the most important thing to know: He has helped the company grow in many ways over the last 31 years and is now taking the company in an exciting new direction. Read on to learn a little more about the team behind our successful franchise.
Chief Executive Officer and President
After 31 years at Money Mailer, starting as a franchisee in 1986, John has been primarily responsible for franchise growth at various levels within the organization. In 2018, he was appointed Chief Executive Officer and President of Money Mailer. Serving as the company’s SVP of Franchise Operations for the past 17 years, focusing on franchisee profitability first, Mr. Patinella was responsible for growing footprint and revenue for the franchise system. John is taking Money Mailer into an era that is all about collaborative leadership, getting in the trenches with franchisees, and involving them in the growth and constant innovation of the brand. Previously, Patinella was Regional President for Money Mailer of the Midwest, at the time Money Mailer’s largest independent regional subfranchisor based in Chicago. Raised in the Chicago area, Patinella is a graduate of Northern Illinois University and has two daughters.
Chief Operating Officer
Carr has over 20 years of experience in finance and public accounting. He’s responsible for all operational components of the business, including financial reporting and analysis, credit and collections, audit and taxes and has been with Money Mailer since 2012. Prior to working in direct mail, Carr was the CFO of Azure Dynamics, a leader in the development and production of hybrid electric, electric components and powertrain systems for commercial vehicles. He also held CFO positions with Ryko Manufacturing and Hayes Lemmerz International.
Senior Vice President of Operations
Ijams leads our Information Technology, Production Operations, Art Services, Customer Service, Marketing Analytics and Facilities teams. Production operations management includes optimizing manufacturing methodologies, research and development of new products and services, vendor relations and operational accountability. He also leads the Art, Design, Delivery and Customer Service teams to focus efforts on driving sales within the franchise system. Before joining Money Mailer, Ijams led technology operations for Pacific Investment Management Company. He also spent 12 years as an officer and helicopter pilot with the United States Marine Corps.
Senior Vice President and General Counsel
Craciun is responsible for all of Money Mailer’s legal affairs, including all franchise and advertising-related regulatory work with the FTC and various state governing bodies. He also leads the Human Resources department. Craciun has over two decades of experience serving as in-house counsel for several franchise organizations, including Mail Boxes Etc. USA and Coldwell Banker. He handles all franchise- and corporate-related matters, including dispute resolution management.
Senior Vice President of Sales
Hiskett is responsible for all sales activities, including franchise, national, corporate and transitional markets. He has over 30 years of experience in direct mail advertising and the print industry and has worked with local, regional and national advertisers to develop direct-to-consumer advertising campaigns. His experience also includes B2B sales, marketing analytics, customer support and back-office administration. Hiskett has held several executive roles in the advertising industry and before joining Money Mailer, he worked for such organizations as ADVO/Valassis and Preferred Media.
Vice President of Franchise Sales
With his 30-year background in sales, marketing and advertising, Tinz oversees new franchisee training as well as development and sales. He leads Money Mailer’s Regional Sales team, which is dedicated to helping franchisees build a successful and thriving business. Before joining our organization, Tinz spent nine years working for ValPak, where he led one of their largest owned and operated franchises in the U.S. His passion for sales and his commitment to training and development have helped our most successful franchisees build very profitable businesses.
If you’d like to talk to someone on our leadership team, we encourage you to fill out the short form on this page and a franchise development representative will be in touch shortly. Meanwhile, you can learn more about Money Mailer and our home business franchise opportunity by exploring our research pages.